The world of creative media is evolving rapidly, and Generative Artificial Intelligence (GenAI) is becoming an important tool in the modern creative process. In our Multimedia course, we introduce students to Generative AI as a creative assistant that enhances imagination, experimentation, and storytelling. Generative AI allows creators to produce images, videos, designs, text, music, and animations using intelligent algorithms. When combined with human creativity and design thinking, it opens up powerful possibilities for innovation in graphic design, advertising, filmmaking, digital art, and content creation. Our goal is not just to teach students how to use AI tools, but to help them think creatively, ethically, and strategically while using them.